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The Brand

Somewhere between the Mississippi and the Appalachian trail lies a place where imagination is king. We don't have mountains or the sea. We seek adventure everywhere and create it where possible.

We make products inspired by the Midwest and its people. The imaginative, hard-working, and environmentally conscience folks that inspire us every day to keep pushing forward, reaching new heights, and testing our limits.

Our products harken back to America's past. Inspired by the design of the 40's, 50's, and 60's and created with a priority on fair labor and our environment. Our products are nearly all certified sweatshop-free and we are increingly becoming fully eco-firendly in our use of fabrics and manufacturing practices. We all share this planet so its time we start taking better care of her.

In the end, we make Real Shit for Real People.